The JALITE Promise to you!


For the team at JALITE, this year is synonymous with new beginnings, refreshing ourselves, and recommitting to the quality that underpins all that we do.

After celebrating 40 years of fire safety at JALITE, we want to reaffirm the fundamentals that has made JALITE the global leader for photoluminescent fire safety products today.

Moving forward, we want to regularly hear from you and use this as our foundation to improve and build on our services, to achieve our ultimate mission of providing you with great customer services.

JALITE authorised distributors are guaranteed to receive the following: fast delivery and lead times, a UK customer services team, marketing materials, conformance to Standards, Class C+ luminance performance of photoluminescent material, and compliance to legislation.

Read more about the JALITE guarantee below!


JALITE your trusted source:

Established in 1983, JALITE is a family-owned business, built on the innovation from our late director John Creak. John used his background in chemistry to perfect the photometric pigments to create the world leading JALITE AAA photoluminescent material, for fire safety signs and fire safety products.

He worked to expand our global markets and international footprint, whilst eliciting the help of his twin brother Jim Creak who cultivated relationships with many of you in the UK. Jim is now a consultant of the business, using his technical expertise and quality assurance to educate the next generation of safety professionals.


JALITE remains a British family-owned business, with Nicholas Creak as the CEO, and the management team of Hayley Bishop and Steve Perry who are committed to providing outstanding products and maintaining a high level of service for you all.

JALITE fire safety signs are also Made in Britain, manufactured right on your doorstep, according to British Standards and legislation.

We can therefore guarantee fast delivery and lead times, with 1 to 4 working days for all JALITE Standard fire safety signs, including our photoluminescent and white fire safety signs.

JALITE Services:

JALITE are a UK based customer services team, with decades worth of experience, especially regarding fire safety signs design Standards and regulations. This includes legislation changes and updates that are particularly pertinent to all Responsible Persons, such as the Fire Safety (England) Regulations 2022, for wayfinding signs.

The JALITE team is equipped to give you technical support, helping you grow your business; allowing you to justify and specify JALITE photoluminescent fire safety signs.  

Marketing, literature and JALITE product pages are also available to you, to give you this vital technical information such as the introduction of new fire safety signs, whilst you’re on the go.

Contact us now as an authorised distributor to get marketing materials emailed to you today!


JALITE Commitment to Conformance:

JALITE have been on the board of committees and associations for British and International Standards for many years. This has made us the industry leaders for the design of fire safety signs and products, at the forefront of setting standards of conformance for the industry. The standards are the blueprint for us, assuring quality and uniformity in all that we do.

JALITE have always been devoted to in house research and development, sharing our outcomes with our authorised distributors, and other safety professionals such as architects and specifiers such as risk assessors.

JALITE fire safety products conform to the following Standards:

  • BS EN ISO 7010:2020 for Graphical Symbols- Safety Colours and Safety Signs- Registered Safety Signs
  • BS 5499-4:2013 for Safety Signs, including for Safety Signs- Part 4: Code of Practice for Escape Route Signing.
  • BS 5499-10:2014 for Safety Signs, including Fire Safety Signs- Part 10: Guidance for the Selection and use of Safety Signs and Fire Safety Notices.
  • BS ISO 3864-1:2011 Graphical Symbols-Safety Colours and Safety Signs- Part 1: Design principles for Safety Signs and Safety Markings.
  • BS ISO 3864-3:2012 Graphical Symbols- Safety Colours and Safety Signs- Part 3: Design Principles for Graphical Symbols for use in Safety Signs.
  • BS ISO 3864-4:2011 Graphical Symbols- Safety Colours and Safety Signs- Part 4: Colormetric and Photometric Properties of Safety Sign Materials.
  • BS ISO 16069:2017 Graphical Symbols. Safety Signs. Safety Way Guidance Systems (SWGS).
  • BS ISO 17398:2004 Safety Colours and Safety Signs. Classification, Performance, and Durability of Safety Signs.
  • DIN 67 510 Part 1:2020 Phosphorescent Pigments and Products - Measurement and Identification by the Manufacturer.

Contact us today for more information on how you can conform to Standards!



JALITE Photoluminescent Luminance Performance:

The creation of JALITE AAA photoluminescence was a key milestone in the JALITE journey. John’s innovation set a new industry benchmark for performance, that was unmatched and decades ahead of the rest of the industry. JALITE AAA photoluminescent class C+ material, has always been 3 times the optical brightness since John created it. JALITE AAA photoluminescent products are always class C+ luminance performance as a minimum, both effective and the best performing in low-light or dark conditions. JALITE AAA photoluminescent material has a 30+ year shelf life and is available in both rigid and vinyl PVC.

JALITE Compliance to Legislation:

JALITE beginnings coincided with a timeline of disasters in the 1980s, with the Piper Alpha Oil Catastrophe that saw 167 lose their lives. These disasters emphasised the need for fire protection for people whilst at work. At the time, JALITE was already positioned within the industry, with our photoluminescent products already installed; primed and ready to be the solution as demand for fire safety signs increased.

With tragedies like Grenfell, legislation rightfully developed to look at the intricacies involved in protecting people at home as well.

JALITE is the solutions to compliance to legislation, and minimising risks of injury, harm, and death for occupants.  

JALITE fire safety signs comply to the following legislation:

  • The Health and Safety (Safety Signs and Signals) Regulations 1996
  • The Regulatory Reform (Fire Safety) Order 2005
  • The Building Regulations 2010
  • The Fire Safety (England) Regulations 2022.

Find out more:

We are hopeful for the year ahead, ready to help you and work together to make this year the most successful one for us all!
Contact us at sales@jalite.com or +44 (0)1268 242 300 for any support or further information you need.